UFC Fight Special Out-Draws World Series In Key Demographic

October 30, 2006

Thanks to David Schwartz:

For men in the hard-to-reach demographic of 18-24, 'America's pastime' might very well be mixed martial arts…

SPIKE TV
UFC — Ortiz/Shamrock (10/10)
532,000 Men 18-24

FOX
WORLD SERIES (5-game average)
504,000 Men 18-24

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